15 years in the making

ERIC started in concept in early 2020 after 15 years of trying to produce a ‘one size fits all’ trading strategy which, in hindsight, is impossible. The market is simply too variable for just one strategy style to work profitably forever

What we have learned though, is that it is easier to produce simple, lower return, diverse strategies that can be profitable and reliable for the long term.

If we run these different strategies at the same time, the combination of these smaller individual strategies make up ERIC as a whole.

When the wild markets at the beginning of the COVID crisis hit, we decided that it was finally time to make this ERIC concept into reality.

We have state of the art development technology and 15 years of practical experience and are proud to deliver a quality product that has been very much in need.

Keith Nielsen Ass.Dip.Elec.Eng, Diploma in Financial Markets

Keith's passion has always been trying to understand and tame the various markets. It stems from his inquisitive mind, combined with his engineering and finance background. He founded and built The Inside Trader, one of the most successful online stock market advisory services. Launched in 1999 it quickly grew to 40,000 + subscribers. 

Since moving on from there he has put all of his focus into the fx markets and ERIC the BOT is the pinnacle of all his experience

Apart from being founder and CEO of The Inside Trader, a long running and well respected stock market research company, he is also the author of 2 published books, had his own radio show and was a regular contributor to many newspapers and magazines. 

The Nielsen Supply Demand and Smart Money Indicators were his invention. 

He has always had a long running passion for trying to solve complex problems and the unique tools he has developed have proven themselves through all markets.

Some of Keith’s other work and inputs through his career

In addition to Keith, we also have a pool of international software developers and coders that produce high end work. Going forward, we aim to have more traders come on board and expand into futures, commodities and various other trading instruments to add diversity. At present though, we will simply be trading the forex market.